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- Circa - 1948
- Manufacture - J. G. Taylor Spink
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- Size - 1.5"x 2"
- Price Guide - $40.-$60. (EX-NM)
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Because of rarity value is estimated based on the sales history of like items |
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April 3-10, 1948 National Baseball
Week sticker. It is believed to have been
used by the merchant to apply to
stationary, invoices, or to display on an
entry door, store window
display, notifying customers of the up
coming National Baseball Week sales
promotion.
Dating back to 1919 the U.S. department of commerce declared National
Baseball Week. It was held just before
the baseball season, usually around the
last week in March or early April. The
Idea came from a Texan writing to the
editor of The Sporting News. Publisher
J. G. Taylor Spink ran with the idea
and it became an annual marketing event
for many years. The 10% war tax placed
on sporting goods in 1917, was hurting
the industry. The National Baseball
Week was designed to promote the game
of baseball, and offered 'playground
ballplayers' the chance to purchase
baseball equipment at a discount.
The first National Baseball week was met with skepticism, but the
following year several thousand
sporting goods dealers across the U.S.
got behind the movement. In 1921 the
interest was so great that the Athletic
Goods Manufactures of the United States
contributed $1,000. to Spink's efforts.
The $1,000. was awarded to the 20
merchants submitting photographs of the
best window displays of baseball
equipment. For the three best
photographs $100. each was given; for
the next three $75. each was given, for
the next five, $50 each, and the other
nine $25. each.
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The National Baseball Week promotions ran consecutively from 1919 - 1957,
with the exception of 1952.
Sometime around the mid 1950's
it seems to have been replaced
with the National Little League
Baseball week. Below is a year
by year chart of the dates the
National Baseball Week was
held. |
- March 24-March
29, 1919
- March 22-March
27, 1920
- April 1-April
10, 1921
- April 1-April
8, 1922
- April 1-April
7, 1923
- April 4-April
14, 1924
- April 4-April
14, 1925
- April 3-April
10, 1926
- April 4-April
11, 1927
- April 2-April
9, 1928
- April 1-April
8, 1929
- April 7-April
12, 1930
- April 6-April
13, 1931
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- April 2-April
9, 1932
- April 1-April
8, 1933
- April 1-April
8, 1934
- April 6-April
13, 1935
- April 4-April
11, 1936
- April 3-April
10, 1937
- April 4-April
9, 1938
- April 12-April
19, 1939
- April 7-April
14, 1940
- March 29-April
5, 1941
- March 28-April
4, 1942
- April 3-April
10, 1943
- April 1-April
8, 1944
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- March 25-April
7, 1945
- March 30-April
6, 1946
- March 29-April
5, 1947
- April 3-April
10, 1948
- April 2-April
9, 1949
- April 22-April
29, 1950
- April 14-April
21, 1951
- April 11-April
18, 1953
- April 10-April
17, 1954
- March 19-March
26, 1955
- April 7-April
14, 1956
- April 6-April
13, 1957
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April 3-10, 1948 National
Baseball Week Sticker |
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National Baseball Week Window Display |
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Back Of National Baseball Week
sticker |
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KEYMAN COLLECTIBLES
RELATED RESOURCES |
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