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- Circa - Mid to Late 1940s
- Advertiser - Atlantic Refining Company
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- Size - 3" x 6"
- Price Guide - $10.00- $15.00 (EX-NM)
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Often included with advertisements,
ink blotters, like trade cards, were a
good way to attract potential
customers. Because people kept them on
their desks, the advertiser’s message
would always be in front of them, and
generate way more advertising
‘impressions’ than many of the
conventional trade cards. Ink blotters
were popular in the days of fountain
pens. They are typically thicker than
your standard trade card as they were
used to help wipe the excess ink from
the tips of the pen.
The Atlantic oil company was founded as the "Atlantic Petroleum Storage
Company" in 1866. In 1874, the company,
now known as "Atlantic Refining," was
purchased by John D. Rockefeller and
integrated as part of Standard Oil. As
a result of the 1911 Sherman Antitrust
Act, the Standard Oil Trust was broken
up, and Atlantic was one of 11
companies to acquire rights to the
Standard name.
This Atlantic Refining Company ink
blotter promotes the Atlantic Hi-Arc
gasoline, which was introduced in 1945.
The Atlantic High-Test gasoline
was said to have an unusually high, but
safe Octane. As it reads on the
ink blotter "Atlantic Hi-Arc, The Name
For Better Gasoline." The baseball
themed art work shows a batter hitting
a ball at a "high arc."
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Atlantic Hi-Arc Gasoline Ink Blotter |
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1945 Newspaper Advrertment |
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Atlantic Hi-Arch Gasoline Ink
Blotter Back |
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KEYMAN COLLECTIBLES
RELATED RESOURCES |
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