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In 1975, Michael Scheter Associates
Inc., (MSA) came out with a sports card
disc format, a test set, which had a
blank back. Then in 1976 a 70 disc
baseball set, licensed by the Major
League Baseball Players Association was
produced with sponsored ads on the back
The 1977 discs carried an ad from MSA
for "Customized Sports Discs" on the
back, to promote their novelty
adverting. Advertisers included; Zip'z,
Wendy's, Isaly's, Saga, Holiday Inn,
Chilly Willee, and Detroit Caesars.
The discs feature a black and white portrait of a player on the sweet spot
of a baseball design. The left & right
panels were printed in one of either
two shades of pink, yellow, or orange.
The left panel lists the players
height, Weight, and birth date, while
the right lists the players place of
birth, above the copyright information
that reads "© Major League Baseball
Players Assoc. 1977." Below is the
player's name, position, team, and
MLBPA logo.
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