This
is a vintage 1960's Yoo-Hoo Promotional Store Clock
depicting Yogi Berra. This Yoo-Hoo clock was given to select store owners to help promote their product.
The electric powered clock is made of a plastic and measures 28" long, 10" high and 4" deep.
There is a chain that is used to hang it on a wall. The likeness of
Yogi Berra swinging is prominent on the left hand side.
The advertising reads "Me for Yoo-Hoo"
Chocolate Drink. The Drink of Champions. Mickey Mantle also did
adverting for Yoo-hoo, but Yogi Berra was the Main Spokesman.
A quote from Yogi - "I didn't say all the things
I said".
While many people recall
Berra's long-standing promotion of the chocolate beverage, the drink was actually invented many years earlier, in the 1920s. It wasn't until
Yogi Berra became friends with the owner of the company in the 1950s, however, that
Yoo-Hoo became a household word. Berra not only recruited a number of investors to help finance a major production facility, but also enlisted the aid of many of his teammates, most important
Mickey Mantle, to help promote the beverage. Their efforts were very successful. In a short time
Yoo-Hoo became one of the most popular refreshments in America and the chosen drink of every diehard Yankees fan.