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Lowe & Campbell - Horace Partridge - Teman King Logo
Lowe & Campbell - Horace Partridge - Teman King Logo
A Division of
Wilson Sporting Goods


  Lowe & Campbell Athletic Goods Baseball Bats
 
Lowe & Campbell Athletic Goods Co. Baseball Bat
 Lowe & Campbell Athletic Goods Co. Baseball Bat
Item Details

MANUFACTURING PERIOD
1922-1931

MANUFACTURER
Louisville Slugger
(Lowe & Campbell Brand)

 

Information Provided by:
Keymancollectibles.com

 
 
NOTES:
 
   In 1912, George C. Lowe and D. Keedy Campbell established the Lowe & Campbell Athletic Goods Company. In 1931 along with the Horace Partridge Athletic Goods Co., Lowe & Campbell merged with the larger, Thomas E. Wilson Company (Wilson Western Sporting Goods) These mergers were common, as large sporting goods companies such as Wilson, Rawlings, and Spalding merged with smaller, local or regional companies to increase their presence in markets throughout the country. The company name was change to Wilson Sporting Goods  Co., and D. Keedy Campbell would become the Vice President. Lowe and Campbell retail stores became a division of Wilson Sporting Goods.

 Prior to the merger, it seemed that Louisville Slugger manufactured the Lowe & Campbell privately branded baseball bats. After the merger the Lowe & Campbell brand of baseball bats disappear from the catalogs. Wilson baseball bats are added to the catalog by 1940, but they continue to sell Louisville Slugger bats, which dominate the catalogs. Wilson continued to manufacture baseball gloves under the private Branded Lowe & Campbell name. Because of the lack of catalog information it is not clear when Louisville Slugger began to make the Lowe & Campbell brand of baseball bats They do appear in the 1922 Lowe & Campbell catalog along side Louisville Slugger.

 The center brand on the bat reads "LOWE & CAMPBELL" with an extended "L" with the words "ATHLETIC GOODS CO." above the line that forms the lower part of the "L." The model number is place on the barrel with the exception of a couple of the "Diamond Ball" model bats. The short list of model numbers includes, Model No. 4 through 9, and as stated in the catalogs, each made in the same style, a duplicate, or "just Like" a noted Major League baseball player, but the bats do not feature a player endorsment. The Diamond ball bats feature model No. 415, No. 405, and A-405. For the most part the center brands cannot be used to narrow down the dating. It seems that all the bats were manufactured for a short time.

 Interesting to note, after the merger with Wilson in 1931, the Wilson baseball bats do not appear in the "Lowe & Campbell -  Horace Partridge catalogs until 1940, and the famous Joe DiMaggio, Louisville Slugger ad was converted for the Wilson bats. (see below)

 
 
Lowe & Campbell Athletic Goods Co. baseball bat
Lowe & Campbell Baseball Bat

1931 Lowe & Campbell Baseball Bat catalog ad 1939 Lowe & Campbell Louisville Slugger catalog Ad 1940 Lowe & Campbell Wilson catalog ad
1931 Lowe & Campbell Baseball Bat catalog ad 1939 Lowe & Campbell Louisville Slugger catalog Ad 1940 Lowe & Campbell Wilson catalog ad

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