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1969-1970 Mickey Mantle's Country Cookin'
Restaurant Promotional card |
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Mickey Mantle's Country
Cookin' card |
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Item Details |
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CIRCA
- 1969-1970
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ISSUER -
Mickey Mantle's
Country Cookin'
Inc.
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SIZE -
5" x 7"
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PRICE GUIDE
- $250.00-$500.00
Very Good
- Excellent condition
Because of rarity
value for unsigned
cards are estimated,
due to the lack of
a sales history
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The Dallas based Mickey Mantle's
Country Cookin' franchise opened it's
first restaurant in December of 1968 in
Longview Texas. The prototype
restaurant located in San Antonio
opened in March 1968 as Mickey Mantle's
Country Kitchen; but a
Minneapolis-based franchise chain,
Country Kitchen international owned the
name since 1939, and brought suit
against Mickey Mantle. In agreement
with the settlement, the name was
changed to Mickey Mantle's Country
Cookin'.
Mickey Mantle was named chairman of the board of ten restaurants and drew
a yearly salary of $100,000. Mantle was
fired late in 1969 after the stock
plummeted from $15.00 a share to $2.00.
Despite coming up with the advertising
slogan: "To get a better piece of
chicken You'd have to be a rooster,"
Mantle officially resigned in 1970.
Mickey Mantle's Country Cookin' Inc.
then changed it's name to Invesco
International and closed all of it's 11
locations to make a new start in the
firms restaurant operations.
The front of the black and white promo card pictures Mickey hitting his
535th home run in Detroit, off of Denny
McLain, on September 19, 1968. The
reverse side titled "Mickey Mantle's
Greatest Moments in Baseball" Mantle
describes one of his greatest thrills
in baseball and moment he'll never
forget. Below Mantle plugs the
restaurant, "Love That Country Cookin'"
With a facsimile salutation "Best
Regards Mickey Mantle"
Most of the cards in the collectors market are signed and personalized by
Mickey Mantle. A 4"x7" postcard
picturing a photo of Mickey Mantle
taken by renown sports photographer
Louis Requena, was also issued around
the same time.
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Mickey Mantle's Country
Cookin' Promotional Card |
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Back of Promotional Card |
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KEYMAN COLLECTIBLES
RELATED RESOURCES |
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