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In a 2001 World Series "Watch and Win" promotion, Gillette
included an Official Mach3 Baseball
Watch and Win Game piece, inside
600,000 packages of "Cool Blue" Mach3
razors. The watch
and Win game piece, bared the
name of a specific baseball play.
Consumers were urged to watch the third
inning of Game Three of the World
Series, and those holding game pieces
that correspond to a sign held by a fan
that inning won
tickets to the '02 World Series. The
game which ended April 30, 2002, gave
away prizes with an average retail
value of $5,000. The odds of winning
were 1 in 140,000.
The Free limited edition World Series Watch with "Made in China" on the
back features: World Series and Mach3
logos, time & date - snooze alarm -
chronograph with stop watch and lap
timer.
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