|
From 1965 to the early 1970s, Mickey
Mantle served as the official spokesman
for Fedtro, an electronic products
manufacturer specializing in audio
equipment. Fedtro, which specialized in
devices such as megaphones, house
alarms, car alarms,
intercom systems
and speakers, etc., issued a number of
products with Mickey’s face and
testimonials. The Sports Sizzler
flyer was issued to dealers
to become a distributer of Fedtro
powerhouse megaphones.
Stapled to page 3 of the flyer was a letter detailing the dealer
benefits for ordering a merchandising
and demonstration center. A free
portable GE TV is the sweetener!
The front and back of the flyer, pictures Mickey Mantle using a Fedtro
Powerhouse megaphone, displayed on the
"New 1966 G.E. 12 " portable TV, the
Adventurer I model, M1508SD." The
General Electric TV being a free gift
given as an incentive for dealers to
order the Mickey Mantle/Fedtro
megaphone merchandising and
demonstration center. The 16 pages
feature Mickey Mantle endorsing all
Fedtro audio products. Page 15 is a
Non-Distributorship order form. The
flyer was folded and mailed out to
potential distributers.
|
|